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Date(s) - 17/02/2015
2:30 pm - 6:00 pm

Decima Glenn Room, University of Auckland Business School


Event is kindly sponsored by Qrious


The theme of the event is “Analytics in a Software as a Service Business”, and we’ll have speakers from Xero, Unleashed and Qrious talking about how they use analytics to improve customer experience, provide value to their customers and even monitor the economy.


Qrious – Happy 1st Birthday

Peter McCallum – Head of Data & Insight

David Wills – Technical Director

Qrious was launched in March 2014 with an ambitious goal “To help New Zealand address big challenging issues such as how to deliver better outcomes for public transport, housing, agriculture, tourism, education and health. We want to help businesses and organisations continue to improve the way their products and services meet their customer wants and needs.”

One year on, come and hear what we’ve achieved to date, what we’re currently working on and what’s planned for the rest of 2015.



Xero – Anna McLauchlan

Anna is responsible for setting up Xero’s Marketing Automation Capability, Insights and Analytics, leading a team that creates smart data driven campaigns and produce insights to help improve decision making and optimising campaign effectiveness.



Unleashed – David Bloch

David Bloch is a seasoned technology executive, developer and strategist, recently appointed as Head of Innovation and Strategy at Unleashed, a Takapuna-based SaaS inventory management provider, with customers in over 80 countries.  David will talk about areas where analytics has contributed to Unleashed’s growth, as well as on his broad analytics experience.



We look forward to seeing you at the first event of 2015!



The NZ Analytics Forum Steering Committee


The event is free of charge, please register your attendance via the form below.

Please enter your company name in the comments field for your name badge.


Bookings are closed for this event.